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Lewis Kent - Beer Mile Champion

Lewis Kent - Beer Mile Champion

Beer. Mile. These are the last two words you’d ever expect to find side-by-side, but in the world of digestive sports they are the foundation of a glorious and celebrated event. The Beer Mile is a relative new comer to the extreme sports arena, but it is most certainly our favourite. It involves the consumption of 4 full beers, and, as its’ name suggests, running a mile. So put on...
Nailed it.

Nailed it.

The inspiration behind the twisted shank nail cuff: This piece was designed with all you tough guys in mind - The one's with iron like jaws and lunch boxes for hands. It is also a reminder not to overindulge to the point of getting hammered (yes, that was a pun), we wouldn't want you getting into any kerfuffles. Whichever story you choose to tell is entirely up to you. This piece...
It's a Rye thing.

It's a Rye thing.

The inspiration behind the whiskey barrel: Philosophy - Real mean never pause or hesitate when placing a drink order. If that’s the case, you might as well show yourself the door and call it a night. You already know what you want – whiskey –because you’re a man, so there’s no reason to waste everybody’s time. Sporting our Signature Whiskey Barrel bead says a lot about yourself: You’re a grinder;...
5 ways to chug a beer

5 ways to chug a beer

Shoot the boot: It's been called many names, but in practice it remains the same. Remove your boot. Dispense beer into said boot. Drink. This unnecessary method of consumption began as a rugby tradition, but has since been championed by many kinds of individuals: College students, groomsman, your dad etc.  Luge: Standard practice requires the use of an ice sculpture, however recent videos surfacing on the internet show individuals making use of...
How to make a lasting first impression

How to make a lasting first impression

There's no denying that a good first impression starts with the handshake. Studies indicate that a soft hand shake indicates insecurity or, put plainly, that you're softer than a wet noodle (mentally and/or physically). A quick-to-let-go handshake conveys arrogance. In both cases, you're off to a bad start. This poor handshake etiquette coupled with a bare wrists screams, "please don't hire me" or "I don't know how to dress myself."  At...